F1 Williams Racing x BenQ, Las Vegas
OVERVIEW

EXPERIENTIAL MARKETING, SOCIAL MEDIA CONTENT

ROLE: CREATIVE DIRECTION, VIDEO PRODUCTION

Ten16 embarked on an exhilarating journey to the inaugural Formula 1 race in Las Vegas, and our mission was clear: to seize every captivating moment of this grand event. In a dynamic collaboration between Williams Racing and BenQ, both renowned for their excellence, a series of engaging events unfolded across the vibrant city of Las Vegas. Their aim was nothing short of making an indelible mark, and Ten16 was entrusted with chronicling the entirety of the Williams Racing event at Formula 1.

Our role extended far beyond mere documentation; it encompassed the art of storytelling through the lens. We captured the essence of the event in stunning video footage, conducted insightful interviews with key figures, and crafted compelling social media content that represented the heart of Williams Racing and highlighted the impactful partnership it shares with BenQ. Additionally, to support the experience, Ten16 created visuals for BenQ’s booth at the event.

Join us as we take you on a visual journey through the heart of Formula 1 in Las Vegas, where passion, performance, and partnership converge to create an unforgettable experience.

Next Project
Zzzip Into Cozy With Bedsure